Natalie Bastian, Global Chief Marketing Officer of Teads, joins Robert to offer perspectives on the CMO role and their favorite parts about being marketers. Additionally, the two discuss the biggest challenges facing brands at the moment, cookies, and the future of the connected TV space. They also offer advice for better collaboration between agencies, platform companies, and clients, as well as guidance for up-and-coming female marketers.
Designed to be a free-flowing discussion focused on the most pressing and engaging issues facing marketers, On Marketing drops most Mondays.
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